How to Name Your Hawaii LLC

Whether you’re registering your LLC with the Hawaii DCCA, BREG, or searching for the right business name we can help. We’ve got all the information you need on how to conduct an Hawaii business search, plus LLC naming rules, assumed names and registering your business.

General Rules for LLC Names

These rules typically apply to all LLCs, regardless of which state they're formed in.

Specific Rules for Hawaii Business Names

The general rules mentioned above, are also rules that Hawaii requires LLCs to comply with, and are detailed in the state’s business naming rules.

How to Come Up with a Business Name

Sometimes the perfect business name can be elusive. We have a complete guide to choosing the right business name, but essentially, you'll want to decide on a name that will:

Hawaii Business Search

Once you have an idea of the business name you’d like to use, you’ll need to perform a Hawaii business name search to make sure another business doesn’t already have that name.

Bizee offers a fast, simple and convenient tool to look up your proposed business name. The Hawaii Business Express portal also has a tool that lets you search the State of Hawaii business registry to see whether someone already has your desired business name.

Trademarks and Service Marks

You must be careful that your Hawaii LLC name doesn’t infringe on the trademark or service mark of another business. The easiest way to make sure your proposed business name doesn’t do that is to complete a trademark search through Bizee. If you want to, you can even register it as a trademark yourself, if no one else is using it.

Hawaii DBA or Trade Name

You may do business under a different name from your legal LLC name. In some states, this is called a DBA (doing business as), fictitious name or assumed name. In Hawaii, it's called a registered trade name and also referred to as DBA. You may decide to use a Hawaii DBA name for a variety of reasons.

For example, your business might be called Oceanic Marketing Solutions, LLC, and under that company, you have an event planning business called Oceanic Events. You could file for an assumed business name just for that brand. You'll register a trade name (DBA), or you can have Bizee do it on your behalf through our DBA service.

Note: A trade name is not the same as a trademark. Learn more about trademark vs. DBA.

Register Your Business Name With the Hawaii Department of Commerce and Consumer Affairs, Business Registration Division (BREG)

Once you’ve completed a Hawaii business entity search, checked availability, followed the naming rules and decided whether you need a trade name, you can register your LLC name. There are a couple of ways to do this.

FAQs about Hawaii Business Names