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Naming Your Business
Whether you’re searching for the right business name or registering your LLC with the Kentucky Secretary of State (KY SOS), we can help. We’ve got all the information you need on conducting a Kentucky business search, LLC naming rules, assumed names and how to register your business.
General Rules for LLC Names
These rules typically apply to all LLCs, regardless of which state they're formed in.
Specific Rules for Kentucky Business Names
In addition to the general rules listed above, Kentucky has some specific business naming guidelines. You’ll need to follow these rules if you want to name your KY business appropriately. Here is an excerpt:
Accepted Characters of Print: A business entity name may contain only the following types of letters, numbers, and other typographical figures and symbols:
- Letters of the English alphabet, with no distinction made by the Secretary of State's Office as to upper case, lower case, typeface, or font.
- Arabic numerals, i.e. 1, 2, 3, 4, 5, 6, 7, 8, 9, 0.
- Roman numeral characters, i.e., I, V., X, L, C, D, M.
- Symbols capable of being reproduced and recorded by the Secretary of State's Office, its record-keeping computer hardware and software: ! @ # % > & * ( ) - + " ' : ; / ?
How to Come Up with a Business Name
Finding the perfect business name can be tricky. We have a complete guide to choosing the right business name, but basically, you'll want to choose a name that will:
- Appeal to your customers
- Be memorable enough to stand out
- Best represent your product or services
- Not be used by another business
Need help coming up with business name ideas? Try our free Business Name Generator.
Kentucky Business Search
Once you have an idea of the business name you’d like to use, you’ll need to perform a KY Secretary of State business search to make sure another business isn't already using that name.
Bizee offers a fast, simple and convenient tool to look up your proposed business name. The KY SOS also has a tool that allows you to search the Kentucky business registry to see whether someone has claimed your desired business name.
Find Out Whether Your Preferred Business Name is Available in Kentucky With Bizee’s Free Tool
Check Your LLC NameTrademarks and Service Marks
You must be careful that your Kentucky LLC name doesn’t infringe on the trademark or service mark of another business. The easiest way to make sure your proposed business name doesn’t do that is to complete a trademark search through Bizee. If no one else is using it, you can even register it as a trademark yourself.
Make Sure Your Business is Starting Off on the Right Foot When It Comes to Intellectual Property.
Let Bizee run a trademark search for you.
Bizee’s Trademark and Registration ServiceKentucky DBA or Assumed Name
You may do business under a different name from your legal LLC name. In some states, this is called a DBA (doing business as), trade name or fictitious name. In Kentucky, it’s known as an assumed name. You may decide to use an assumed name for a variety of reasons.
For example, your LLC might be called Kentucky Liquor Holding Company, LLC, and your main product is called Bluegrass Bourbon. You could file for an assumed name just for that product. In Kentucky, you'd do that with the Certificate of Assumed Name form. You’re also required to file a copy of the form with the county clerk where the LLC is located. Or you can simply have Bizee do it on your behalf through our Assumed Name service.
Note: A trade name is not the same as a trademark. Learn more about trademark vs. DBA.
Register and Manage an Assumed Name Through Bizee’s Easy-To-Use DBA Service
Get a DBA or Assumed NameRegister Your Business Name With the Kentucky Secretary of State
Once you’ve completed a Kentucky business entity search, checked availability, followed the naming rules and decided whether you need an assumed name, you can register your LLC name. There are a couple of ways to do this.
- If you don’t want to form your LLC right now, you can reserve the business name. You’ll need to complete a Reservation or Renewal of Reserved Name form and file it with the KY SOS. Once you do so, your name will be reserved for 120 days. You don’t need to reserve a name if you’re forming your business right away.
- If you’re ready to start your LLC, you can file your Articles of Organization with the KY SOS, or have Bizee do it for you.
Bizee Can Handle All Your Formation Paperwork With the State of Kentucky for You — and We’ll Do It for Free!
Form Your LLC in Kentucky for $0 + State Fee ($40)
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